It is the mission of Visit North Platte to enhance and promote a positive image of the communities in Lincoln County, to assist in the development, continuation and promotion of quality events, attractions and amenities for the enjoyment of residents and visitors alike, and to help ensure that the highest standards of customer service are practiced in our establishments. To help fulfill this mission, we partner with local hospitality businesses (hotels, restaurants, attractions, retailors, events, & more) to provide visitors with current information, specials and events details.